Why I’m Particular About My Guitar Strap｜How to Choose One as Part of Your Stage Outfit
Introduction | Why 708works is Particular About "Guitar Straps"
Nice to meet you. I’m Kohara from 708works, where I handcraft guitar straps in Amagasaki, Hyogo Prefecture.
Since you are reading this article, you are likely feeling that "maybe I should be more particular about my guitar strap." In this post, I’d like to share why I remain committed to guitar straps and the charm they hold.
Guitar Straps are "Part of Your Stage Costume"
A guitar strap is a shoulder belt used when playing while standing. If we compare it to fashion, I consider it an accessory item, much like a hat, a bag, or a belt.
When you stand on stage, you pay close attention to your costume and your guitar, but do you settle for a strap just because it's "cheap and functional"? In reality, your strap is a highly visible "part of your stage costume" that the audience sees quite often.
"A simple nylon one is fine"... Are you really sure about that?
I often hear comments like these:
- "It’s hard to find a cute guitar strap."
- "There aren't many choices even when I look at music stores."
- "I can't find a strap that matches my favorite guitar."
I, too, used to choose straps based on being "cheap and easy to use." That is certainly one valid way to choose. However, now that I know the joy of choosing a strap that matches the color and shape of a guitar, I find myself thinking, "I wish I had splurged a little more to get my favorite one back when I was a student."
The Joy of Being Asked After a Gig, "Where did you get that strap!?"
It’s a great feeling to be approached by fans and fellow musicians after a performance. If you stand on stage wearing your favorite guitar strap, it will undoubtedly become a topic of conversation, with people asking, "Where did you buy that!?"
Changing your guitar is a major commitment, but a strap allows you to easily refresh your image. Plus, if you have one great piece, you can use it across multiple guitars.
"One-of-a-kind" Guitar Straps Proposed by 708works
"Because so few people are particular about them, being particular about guitar straps is worth it." It might sound a bit contrarian, but I want to be a brand that stands with you (and myself) in that sentiment.
At 708works, we produce and sell handmade guitar straps you won't find anywhere else, such as our scale-pattern straps with their beautiful organic curves reminiscent of fish scales, and our braided straps made from three woven cowhide belts.
◆ Signature Model | folklore
The quintessential 708works model, characterized by an organic, scale-like form. It features an all-leather construction with no metal hardware, creating an elegant aesthetic.
◆ Popular for Functionality | Courier
A revolutionary guitar strap that allows you to adjust the length with one hand even while playing. You can instantly change your position between songs during a live show.
◆ Braided Design with Personality | Triad
A simple yet impactful model meticulously crafted from three cowhide belts. A versatile design that complements any guitar.
Let 708works be your "next obsession"
I also share product highlights and behind-the-scenes creation footage on YouTube and Instagram. If you are searching for a "strap that matches your beloved guitar," please take a look at the 708works lineup.
For any questions regarding our products or inquiries about wholesale, please feel free to reach out via our contact form. May your live performances be even more fun and more uniquely you.
